Author Archive | robert alvin

Optimizing Your Demand Generation Strategy with New Content Research

Research proves B2B marketers are making major mistakes with their content-based demand generation strategy. Robert Alvin, CEO and Founder of NetLine Corporation shares some new insights and research to show how marketers can optimize their content. *Post originally appeared on MarTech Advisor. Show of hands, what marketers made tactical changes to their demand generation strategy […]

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