Author Archive | Michael Stelzner

Internet Television: The Future is Now Here

In this video I interview Jim Louderback, CEO of Revision3, an internet television network. Revision3 produces 20 shows for 18-34 year old guys (think technology, music, and culture) which are distributed online. Jim shares how Revision3 came about in 2005 and how the web allowed them to create television without the overhead of a cable […]

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Using Social Media to Grow Your Local Businesses

In this video I interview Bryan Elliott, founder of Linked OC. The “OC” stands for Orange County and Linked OC is a local organization servicing the local Orange County area. Bryan shares how he built a 5,000 strong local community organically thanks to social media. You’ll also discover how Bryan uses a mix of live […]

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Engage or Die: The Future of Social Media?

In this video I interview Brian Solis author of the best selling book Engage! Brian shares how his Social Media Manifesto became a rallying cry and led to the ”Engage or Die” slogan he now uses on his website. You’ll also learn why social media can do more for businesses today and what businesses need to look for in geo-location tools. There are more opportunities […]

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Introducing Social Media Examiner TV

Welcome to the pilot episode of Social Media Examiner TV with our host Mari Smith! In this episode, Mari reviews Flipboard—a hot new way to consume social media news from your Facebook and Twitter contacts—along with her thoughts on Facebook’s 500 million users and a look at how Foursquare could help your business. Share your […]

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How Starbucks Engages Millions of Facebook Fans

In this video I interview Alex Wheeler, Director of Digital Strategy at Starbucks. Alex shares how Starbucks built a Facebook community of over 7 million fans by asking their community to help them build their official Facebook page. Alex gives you some useful tips on engaging customers on social media. And you’ll hear details of […]

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2010 Social Media Marketing Industry Report

Have any of these questions crossed your mind? “How much time do my peers invest in social media marketing? What benefits are they achieving? Where will they focus their efforts in the future?” If you’ve pondered any of these thoughts, look no further. All the answers are right here in this free report. [vimeo 10991925 […]

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How to Engage With Social Media (a Chris Garrett Interview)

In this video I interview Chris Garrett, co-author of the book ProBlogger. Here Chris provides great advice to helps businesses achieve value with social media.

Chris shares the best way to approach Twitter and how to avoid the biggest mistakes people make. He also highlights the importance of attraction, retention and conversion for your business blog. Be sure to read the other takeaways listed below.

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The Art of Social Media Conversations (an Interview with Jason Falls)

In this video I interview Jason Falls, founder of Social Media Explorer. Jason is an expert in helping large corporations build social media strategies.

In this interview, Jason shares the biggest mistake businesses make when using social media. He also shows the similarities between social media and public relations, how to engage customers and his excellent insights into the future of social media.

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Major Study Shows White Paper Power Increasing!

Listen up businesses! The white paper is here to stay and it’s only getting more important. Or so says a brand new study by Eccolo Media. I covered the main take-home message of their last report earlier this year. But this new study has some amazing findings covering everything from the influence of white papers […]

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