Archive | December, 2017

Gain greater lead insights with these new product updates.

NetLine Corporation has just released enhancements to the NetLine Portal with capabilities that empower B2B marketers, focused on generating demand with content, to quickly gather lead insights for understanding content consumption behavior. The B2B content-based lead generation solution also now expands capabilities to help event-based marketers leverage our expansive network and hyper-targeting filter criteria to […]

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Don’t Cut Yourself Short – Go Long Form

In a world where 140-character tweets, Facebook posts, and USA Today style graphics are the range, it’s easy to assume that brevity is the key to great content creation. Add to that the reality that more and more of us are accessing our online news, social networks and other content via our smartphones and it […]

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Silence Kills

I had to call United’s 800-number the other day to change an existing ticket. At each step of modifying my ticket, the customer service rep would have to key in some data and then there would be this long silence. I couldn’t hear him typing or even a single breath. I assumed he was still […]

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Ways To Prevent Intellectual Property Theft

Intellectual property, or IP, is a major driver of today’s economy. IP comes in the form of websites, blogs, software, and even logos. Since much of IP is locked up in the thoughts and ideas behind the website, software, or graphic, the final product is intangible. That means it isn’t possible to pick up IP […]

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Content Flow to Maximize SEO, Changing Article Dates (safe or risky), Optimizing a YouTube Channel, Speedlink 49:2017

Hi everyone, hope you all had a great and productive week. Controlling and improving the flow of your on-site content can actually help your SEO. What’s the best way to capitalize on the opportunity present in your page design? In Rand’s Whiteboard Friday video below, he covers the questions you need to ask (and answer) […]

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3 Tips for Managing Client Invoices

Running a business means collecting money from your customers. The time-honored way of collecting payment is through invoicing customers with a detailed list of the products or services you provided. It’s a necessary part of your bookkeeping if you’re going to keep money flowing in. But if bookkeeping isn’t your strong point or you don’t […]

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