Archive | August, 2012

How does your customer use what you sell?

An exercise we visa canadian generic rx online pharmacy pharmacy don’t do often enough (especially if you sell a http://cialisdosage-5mg10mg20mg.com/< service where to buy viagra online rather than a product) is taking a look at how our customers actually canadian pharmacy use what we sell overdose on viagra them. buy generic cialis< When you make […]

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Brand Strategy and Planning Set You Apart

Brand dominance sets your company or organization apart from others in today’s globally competitive environment. Yet, having an excellent brand position doesn’t come easily or happen overnight. Brand building is an ongoing, strategic process. Your brand blueprint – vision, positioning and touch points – and your brand voice – main messages, tone and images – […]

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Sales Process: Even a Man Lost Knows Where He Wants to Go

Traditionally sales people are viewed as being able to convince, persuade, handle objections … a very provincial view. Michael Bosworth, in his book “Customer Centric Selling” says it best: “Traditionally sales people are viewed as being able to convince, persuade, handle objection, overcome resistance, etc. This is a very traditional view of what sales is and it’s […]

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Don’t Miss a Media Opportunity at Your Next Tradeshow

Many BtoB companies have leveraged tradeshows as a vehicle to meet potential prospects and reconnect with current customers. In the last few years, tradeshows have attracted smaller audiences, yet they remain a solid avenue for companies to reach and connect with key media outlets, bloggers and industry analysts. Did you know that scheduling face-to-face appointments […]

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Are you capturing the right audience on Facebook?

MYTH: The more the number of fan likes, the better is your business. Getting More Facebook Likes For Your Business Does Not Mean that Your Business Can Grow from There Most social media marketers will tell you that the more the number of your Facebook page likes, the better your business would be. Therefore, you […]

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What clear signals do you suppose you’re missing?

I had a few little electrical projects that needed to be done around the house. cialis online cheap from canada So I turned to mexicanonlinepharmacy-norx my Angie’s List favorites. Once I found the right business, I had an array of choices in sildenafilcitrate-100mg-rx.com terms of viagra 150 mg prices/ cialis generic pharmacy/ canadian pharmacy meds/ […]

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Content Creator or Content Curator?

Now more than ever, content is king. Marketers, on average, spend more than a quarter of their marketing budget on content marketing. And in 2011, marketers distributed more business-to-business content on Twitter, Facebook, YouTube and LinkedIn than ever before, according to the Content Marketing Institute. For this reason, marketers have willingly assumed the role of […]

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