Welcome to BlogNotions' Marketers Blog

BlogNotions Marketers Blog, previously known as SmartMarketers.com, provides savvy B2B Marketers insightful information on hot topics from industry thought leaders. Presented by NetLine, this forum delivers leading edge perspectives and serves as a tool for B2B Marketers to find helpful information, ask questions, and collaborate freely.

Are you ready to go native?

One of the things I both love and hate about the marketing industry is the constant quest for creating the hot new thing. Sometimes, there really is something that is so new and innovative, like the topic for last week’s column – retargeting – that it can legitimately make the claim “hot new thing.” But […]

Continue Reading

B2B Marketers Lose with Inbound Only Strategies

B2B marketers, it’s time to wake up and smell the content marketing opportunity outside of inbound. Inbound marketing is an obvious and must have strategy for all corporate websites, no disagreement there; however, that is simply one piece of the pie. You’ve created content, published it in the “Resources” section of your website, gated the […]

Continue Reading

Five Ways to Get it Done

How do you get it done?  If I ask any marketing pro, business leader or entrepreneur what they need more of (and I take money out of the list of possible answers) 99% of them will give me the same response. Time. Whether it’s the pace of life, the vast variety of channels, information overload […]

Continue Reading

How to Keep Up Your Blog Updated When You Are Sick?

It’s not easy for bloggers to take off when they are sick as they have the responsibility of maintaining their blog always. A blogger cannot afford to keep his blog inactive for few days as it affects the site and you might lose loyal readers if they don’t see any activity. Well, but there are […]

Continue Reading

How is showcasing changing your business?

Showcasing is yet another new wrinkle that the internet and mobile technology has brought to our culture. If you’re not familiar with the term, it’s when someone goes to a brick and mortar store to look at an item but fully intends to make their purchase online. This isn’t a new behavior but it’s certainly […]

Continue Reading

Honestly – it’s about honesty.

I can remember being in one of my undergrad advertising classes and the professor told us about a recent study that measured the trustworthiness or honesty of various professions. Keep in mind, this was 30+ years ago but I can still see the slides he used to show us the results. The least trusted professional was […]

Continue Reading