Welcome to BlogNotions' Marketers Blog

BlogNotions Marketers Blog, previously known as SmartMarketers.com, provides savvy B2B Marketers insightful information on hot topics from industry thought leaders. Presented by NetLine, this forum delivers leading edge perspectives and serves as a tool for B2B Marketers to find helpful information, ask questions, and collaborate freely.

“Marketing is too important to be left to marketers.”

This saying always amuses me. Partly because it’s true, partly because it’s funny, but also because it’s often misunderstood. It’s funny because it sounds like marketers are too stupid to be in charge of marketing. And, as a marketer, I love laughing at myself and those who do what I do. But my take on […]

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SlideModel.com: Professional PowerPoint Templates for Business Decks

Be it the art of making business presentations, marketing demos, instruction manuals, commercial catalogues or presenting medicine and health related information, PowerPoint Templates are more frequently employed than ever before. It’s not all too uncommon to receive instructions in the form of PPT files with new software packages or sales presentations with product catalogues disseminated […]

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Video: Give Away Your Best Ideas

Lessons Learned From Benjamin Franklin  Benjamin Franklin gave away some of his best inventions and ideas. He published them in his newsletters for free. They were distributed to most of New England. While other people were attempting to commercialize and control intellectual property through patents, Franklin openly shared his ideas with everyone. We all know […]

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Email Opt-ins: Convert Your Emails Like A PRO

Overall, there has been a great hike in the website traffic! With so many people visiting your website, it is vital to capture their emails and nurture them as some of them might be interested in using your services. Opt-in forms are a great way to capture these visitors and at a later point convert […]

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Pinpoint your sweet spot customers

We’ve talked quite a bit about the importance of understanding who you can delight when it comes to looking for new customers — finding those sweet spot customers and turn them into your best marketing tool. Rather than trying to be something for everyone — the smartest businesses understand that they’re the perfect solution for […]

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Pain: The Key to An Effective Value Proposition

I have never bought — and probably never will buy — a tablecloth. Those flowing pieces of fabric have been a source of great personal agony. And this suffering can be explained with a single word. Wrinkles. Sitting at a table and waiting for an impending wrinkle to appear as someone carelessly slides a dish […]

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Landing Page Q&A with Tim Ash of Site Tuners

This interview with Tim Ash of Site Tuners, is part of our Convirza Webinar Series. A transcript of the Q&A portion of the episode with McKay Allen, Convirza’s Director of Content and Communications, is available below.  McKay: One of the things we have been getting a lot is, what about secondary offers on landing pages, Tim? You […]

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