Welcome to BlogNotions' Marketers Blog

BlogNotions Marketers Blog, previously known as SmartMarketers.com, provides savvy B2B Marketers insightful information on hot topics from industry thought leaders. Presented by NetLine, this forum delivers leading edge perspectives and serves as a tool for B2B Marketers to find helpful information, ask questions, and collaborate freely.

Shhh, we’re secret shopping

If there’s one marketing tactic that we execute for clients that always yields incredible results, it’s when we secret shop their operation. Without exception, a secret shopping program will: Provide insights that surprise you (good and bad) Spotlight specific areas where your training and communication have failed and you/your employees are hurting your brand Uncover […]

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Feminism as a Marketing Trend

This time of year is ripe for trend reports and because it’s important to our work with clients, I’ve been digging through many of them to identify recurring themes. There’s one theme that has really caught my eye and seems to be something that should be on every businessperson’s radar screen. I believe we’re at […]

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Context is King

Context is king.  When you think about companies who take risks and are edgy when it comes to their marketing – the insurance industry would hardly be the first to pop into your mind. But that’s what happened during the 2015 Superbowl TV spotathon. Nationwide unveiled a TV spot during the Superbowl where a small […]

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Happy Holidays from the NetLine Corporation

On the move: NetLine Corporation 22nd Anniversary This year has been an exciting time of evolution and growth for NetLine Corporation. Our 22nd year in business has been full of accomplishments and changes, including: • Expansion of the Account-Based Marketing Platform. • Redesign and release of the NetLine Portal for all clients. • Launch of […]

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Rudolph – a marketing expert?

Like many of you, I’ve been juggling my work life with getting ready for the quickly approaching holidays. I can’t help sildenafil teva uk myself – I see marketing everywhere I look, even classic Christmas stories! Have you ever really considered the marketing messages that are woven into the classic Christmas story about that scamp […]

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